Free tools and short reads for B2B marketers, speakers, and podcasters who want to get more from the content they are already creating.
Enter your numbers. See what your webinar recordings are actually worth — and what you are leaving behind every time you post the replay and move on.
Adjust the sliders to match your situation. Results update live.
Active sharers tend to have 1,500+ connections and higher engagement rates.
A typical 60-min session yields 10–15 posts.
Based on your inputs and LinkedIn organic reach benchmarks.
Based on 12% LinkedIn organic reach per post, 2× for carousels, 15% employee share rate with active sharers averaging 1,500 connections at 14% reach, and 1.5% eBook conversion. Directional estimates — actual results vary.
Let’s recover these impressions →Short reads for marketers, speakers, and podcasters who want more from the content they are already creating.
Most webinars fade within 48 hours of going live. A straightforward framework for turning one recording into weeks of content.
6 min read → StrategyRunning a webinar is the easy part. Building a content strategy around it so it generates leads for months is where most teams fall short.
5 min read → LinkedInYour podcast already contains a month of LinkedIn content. Here is how to extract the right moments and reshape them for a scrolling audience.
5 min read → Lead GenerationMost lead magnets collect dust. Here is what separates a high-performing B2B lead magnet from one that nobody downloads twice.
6 min read → ROIYour webinar cost time, preparation, and promotion. Here is how to make sure it keeps earning its keep well beyond the live event.
5 min read →